How Many Videos Are Uploaded To Youtube Daily

84 YouTube Statistics You Can't Ignore in 2022

Unless you've been living under a rock, you already know how YouTube is the #i destination for streaming video content. But did you lot know that it'due south as well the second most organically visited site in the The states and ranks showtime organically worldwide?

As of 2020, more than 2 Billion users melody in to YouTube every calendar month and eat more than 5 billion videos every solar day! This makes it a channel that you merely can't wait away from if you lot are looking to market your brand to an online audience.

Hence, we've put together this listing of upward-to-appointment YouTube statistics that you should definitely take a look at if you're planning to leverage the platform this yr. And if you're already leveraging the platform and want to double down on videos for your make, you should definitely sign up for a free account on InVideo so that you lot can get admission to over five,000 templates fix-to-use templates, a library of over 8million stock assets, and a robust online editor to make your video creation process easier. Non just that, nosotros've also created a super helpful infographic that you lot tin experience free to download and utilise in your blogs/posts. All nosotros ask for in return is that you share the link for this article equally the source.

1. Top YouTube Statistics

YouTube ranks 2nd in the most visited sites organically in the US and get-go when the same is charted globally(Ahrefs)
1 billion hours of YouTube videos are watched daily (YouTube Press)
YouTube has two billion agile users every month and over 30 million daily users (YouTube Press)
There are 38 meg active channels on YouTube of which 15 million are content creators and 22,000 of them have crossed 1 million subscribers. (Tubics)
YouTube'south highest concurrent views record is set at ii.3 meg from when SpaceX went live to launch the Falcon Heavy Rocket (The Verge)
More than lxx percent of viewership happens on its mobile apps (YouTube Press)
90% of digital consumers in the U.s.a. use YouTube – making it the nearly popular choice for watching online videos (Oberlo)
70% of what people scout on YouTube is recommended by its algorithm (HootSuite)
500 hours of content is uploaded every minute, equally of 2019 (Statista)
9000+ partners on YouTube have a content ID – which includes network broadcasters, movie and recording studios. Content ID is an automated and scalable system that allows copyright owners to identify the YouTube videos that they own – ensuring their creative rights. (YouTube Press)
Only 9% of small businesses have their own Youtube channel (Brandwatch)
Those who see a TrueView ad are reportedly 10 times more likely to take the activity prompted in the ad than the viewer would be on their own (Think with Google)
Users who watch at least thirty seconds of a YouTube ad are 23 times more than likely to visit or subscribe to the make's channel (Think with Google)

2. YouTube statistics: viewer + usage

Of the total pct of YouTube users, 45% are female and 55% are male. (Data Reportal)
73% of Usa adults utilize YouTube. 78% of US male person adults and 68% female adults apply YouTube(Pew Research, 2019)
Every bit of the concluding quarter, 77% of the US internet users in the age 15-35 apply YouTube. (Statista)
Globally, mobile YouTube videos reach more 18-19-year-olds as compared to any television network. (Think with Google)
The top 3 countries that use YouTube are the US [xvi.4%], Bharat [ix.2%], and Japan [four.8%] (Alexa)
In terms of geographical distribution in the US – 77% of urban settlers, 74% of suburban settlers, and 64% of rural settlers use YouTube (Pew Research, 2019)
YouTube has more than 100 local versions around the world which allows you to navigate the platform in over 80 different languages (YouTube Press)
67% of the videos published on YouTube by popular channels are in other languages, while only 28% are in English. (Pew Research Center)
In 2020, 94% of Indian YouTube users learned to exercise things by themselves by watching YouTube videos (YouTube Trends)
viiiane% of Us parents use YouTube to find content – entertaining and educational – for their children, making it a huge potential market that you tin can tap by creating engaging educational videos using the thousands of templates available on InVideo . ( Brandwatch )
More than 70 per centum of watch fourth dimension on YouTube comes from mobile devices (Sprout Social)
47% YouTube users said that watching online videos helped them cope with ongoing problems in their lives (Ipsos Mori+YouTube)
There has been a 39% increment in users watching YouTube on their TV screens (Sprout Social, 2019) with 250 million hours of video content being watched per solar day on TV screens alone (Multifariousness, 2019)
The average time spent on YouTube daily is 17 minutes 31 seconds (Alexa)
YouTube is the second most preferred content for millennials to consume online video content after Netflix (HootSuite)
The top ii reasons viewers watch YouTube are 'to relax' and 'for entertainment' during prime time (Retrieve with Google)
YouTube users are 3 times more than probable to watch online video tutorials than reading instructions and y'all can easily leverage this by creating engaging tutorial videos using over 5,000 customizable templates bachelor on InVideo. (Think with Google)
YouTube mobile users pay 2X more attention to what they're watching, as compared to those watching television. vii out of 10 people besides default to horizontal viewing when they're consuming videos on their phone. (Think with Google)
In 2020 lone, 70% of people used YouTube to watch online coverage of live events (Ipsos Mori+YouTube)
In The most active x% of channels with 250,000 subscribers were responsible for uploading seventy% of the content. Amongst all of these videos, the virtually popular 10% made upwards for 79% of all views (Pew Inquiry Heart)

3. YouTube Video Statistics

The outset YouTube video ever posted was Jawed Karim's (founder) Me at the Zoo on 23rd Apr 2005
'BTS,' 'pewdiepie,' 'ASMR,' 'Billie Eilish,' and 'baby shark' are the top 5 keyword searches globally on YouTube (Ahrefs)
'Pewdiepie,' 'ASMR,' 'music,' 'markiplier,' and 'one-time town road' are the height 5 keyword searches on YouTube in the US ( Ahrefs )
xx% of the pinnacle 100 YouTube searches in the US are Music related (Ahrefs)
Grand-Pop ring BTS get a monthly average of over 16 meg searches worldwide, which is more than 6 searches per second (Ahrefs)
'Baby Shark Trip the light fantastic' by Pinkfong became the most viewed YouTube video on YouTube as of January 2022. Information technology has over seven.8 billion views, making 'Despacito' by Louis Fonzi and Daddy Yankee the second most viewed video on YouTube at over 7.ane billion views as of January 2022 (YouTube Trends)
YouTube'southward nearly disliked video is their ain YouTube Rewind 2018 with 18 one thousand thousand thumbs down, as of January 2022 (YouTube)
YouTube astoundingly has iv.5 million searches for YouTube (Ahrefs)
68.ii% of outset-folio YouTube videos results are of Hard disk drive quality and their average length is xiv minutes and 50 seconds (Backlinko)

Source: Backlinko
The number of comments, likes, shares, and views on your video has a strong correlation with its higher ranking (Backlinko)
In the last two years, picket-time on YouTube has grown for videos with titles that include these words:
Store with me (10x)
Does it piece of work (12x)
Everything you demand to know (2x)
(Think with Google, 2018)
Most YouTube users are looking to watch content on things they're passionate well-nigh, and if that video features a celebrity or a famous influencer, they are 3x more likely to watch it (Call up with Google)
YouTube users are also one.6x more than likely to pick a video with better production value if it is relevant to their interests (Think with Google)
7.78 million videos were removed from YouTube globally only in the third quarter of 2020 because they violated the community guidelines of the platform. Of this, 481,721 videos were removed by flags from non-automated flagging systems (when viewers manually flag an inappropriate video) (Statista)

Source: Statista
26% of adults in the Us get news from YouTube. 51% of these news consumers on YouTube are looking for opinions and social commentary while the other 48% are looking for data and facts (Pew Research)
The word "review" in the title of videos made them fetch more than 50,000 years of sentry-fourth dimension on mobile devices alone [Jan-Jun 2015 vs Jan-Jun 2017] (Think with Google)
20% of the top 100 searches in YouTube are music-related. Billie Eilish is the most popular with over 2 million searches in a month (Ahrefs)
52% of the tiptop 100 searches in YouTube are for a YouTube personality or channel – like PewDiePie, James Charles, and Joe Rogan (Ahrefs)
In 2020, 100 billion hours of gaming content was consumed globally. It includes watch-hours from some of the biggest gaming live events and charity fundraisers organized by gaming channels – like the Call of Duty Warzone Tournament (YouTube)
YouTube had more than 1 billion views related to 'chess' in 2020 (YouTube Trends)
Videos with 'Witchcraft 101' in their search championship got over 3 million views in 2020 (YouTube Trends)
Daily live streams on YouTube grew by 45% in full in 2020 (YouTube Trends)
58% of YouTube users are open up to watching content made by creators of any historic period (YouTube Trends)
VTuber (a virtual YouTuber that uses a digital avataar using computer graphics) views grew past more than than 1.5 billion per month by October 2020 since Jan 2016 (YouTube Trends)
47% of viewers are open to consuming VTuber content, i.e, content delivered by created characters who are fictional or virtual (YouTube Trends)

4. YouTube Channel Statistics

T-Series (Republic of india) has the near aqueduct subscribers at 169 million, followed past PewDiePie (Sweden) at 108 million subscribers (Business of Apps)
Ryan Kaji, a 9-year-old content creator and 2020'southward highest-paid YouTuber has an income of $29.5 million. His channel Ryan's World has 28.3 million subscribers (The Guardian)
Lego is the virtually pop brand channel on YouTube at 11.5 million subscribers (as of January 2022)
In the dazzler industry lonely, 60% of video views on YouTube come up from influencer content, 39% from brands, and only 1% from publisher content (Statista, 2018)

Source: Statista
Globally, YouTubers can make an average of $3 – $5 for every thousand video views. However, making money on YouTube depends on a variety of factors similar the number of views your video receives, advert quality, video length, number of clicks an advert receives, etc. (Mint Life)
The number of channels that earn a half dozen-effigy income past creating content on YouTube grows at a charge per unit of 40% year on twelvemonth (YouTube Press)
The number of channels with more than ane meg subscribers grew by more than 65% yr on year (YouTube Press)
9000+ partners on YouTube have a content ID – which includes network broadcasters, movie and recording studios. Content ID is an automated and scalable organization that allows copyright owners to identify the YouTube videos that they own – ensuring their creative rights. (YouTube Printing)
9% of minor businesses take their own Youtube channel (Merch Dope)
There is a 95% increment in new channels that are build an audience on YouTube in 2o2o (YouTube Trends)

5. YouTube Marketing and Ad Statistics

YouTube ranks as the second popular platform, afterward Facebook, for brands to postal service their online videos (Buffer, 2019)
71% of B2B marketers use video every bit a part of their marketing mix and 53% utilize YouTube as their preferred platform (Sprout Social)
50% of marketers invest in creating online video content for YouTube (PPC Hero, 2019)
90% of people across the globe said that they observe new brands and products on YouTube (Think with Google, 2018)
YouTube is besides the second most important platform for influencer marketing subsequently Instagram (MediaKix, 2019)
In a study conducted from Jan 2017-2018, there was a seventy% increase in the number of YouTube users who subscribed to and engaged with content created by influencers, every day, year on year (Think with Google)
In contrast to television viewers who tin can multitask and are 2x more likely to switch betwixt ads, viewers on YouTube are more focused on the video and are 50% less likely to skip ads (Ipsos 2017)
29% of marketers voted for pre-roll skippable video ads on YouTube as the near effective advert format (Sprout Social)
Globally, xl% of shoppers said that they purchased products that they had discovered on YouTube (Think with Google, 2018)
ii out of 3 buyers accept said that they watch YouTube videos to get ideas and inspiration earlier making purchasing decisions (Think with Google, 2018)
In contrast to boob tube viewers who can multitask and are 2x more than likely to switch between ads, viewers on YouTube are more than focused on the video and are 50% less likely to skip ads (Ipsos 2017)
The watch-time for shopping-related videos on YouTube in the U.s. has grown more than 5X in the last two years, between July 2016 – June 2018 (Think with Google, 2018)
Every bit compared to television ads that get only 45% of audience attention, YouTube ads garner audience attention (Ipsos 2017)
YouTube'due south tertiary-quarter advertising revenues in 2020 was USD 5.04 billion – which is a 32% year over year increment (Statista)

Source: Statista
YouTube generates 6% of Google's ad revenues (HootSuite)

Why don't more businesses use YouTube and how y'all can do that?

Despite YouTube beingness the most visited site in the world and the second well-nigh visited site in the US, only 9% of small businesses in the U.s.a. are using it to market their products and services. The biggest reason for this is the greater barrier to entry on YouTube every bit compared to social media platforms similar Instagram and TikTok.

In order to consistently produce high-quality videos on YouTube, which is a requirement if y'all want to grow your make using the platform, you need to put in a lot of time, effort, and resources. There's too a bigger learning curve too every bit college competition with more and more people entering the space.

Thankfully, you lot can mitigate some of these problems – namely the time, effort, and resource it takes to create a video – with InVideo , which has been designed to simplify the video editing process to help you lot churn out engaging video content quickly and easily. You tin can leverage a library of 5,000 templates and over viii 1000000 stock assets (videos, images, and music) to create customized YouTube videos for your brand. And the super-intuitive deject-based editor allows you to edit videos from any organization even if you're a complete beginner. The best office is that yous can get started for free and upgrade for every bit depression as $15/calendar month to admission premium features.

Summing Upwardly-

If you've found evidence to get started with YT as a marketing channel for your make, here's a ready-reckoner for all things YouTube Equipment to go you on the road. And if y'all're already leveraging YouTube and are thinking of doubling down on information technology this year, yous'd want to check out our exhaustive guide on YouTube video ideas that comes with 200+ ideas across more than 20 categories.

Found this YouTube statistics article helpful? Delight exercise share information technology with your friends and peers looking to go started with YouTube.

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